WHY DID NO ONE TELL ME GOT MILK? HELD A LEGIT ANTI-WOMAN RALLY?
THIS IS LIKE THE BAD MARKETING DECISION THAT KEEPS ON GIVING
ALSO I REALLY LIKE THAT THIS ARTICLE IS FILED UNDER ‘SEX CRIMES’
The new set of ‘Got Milk?’ ads has everybody talking today, and a lot of the rhetoric is taking on the sexist and plain stupid ads extremely well. Now it seems they’ve also staged a fake protest, in the name of humor because lol isn’t it funny to conceive of PMS as a man’s problem because women are just so goddamn bitchy when they get to their time, am I rite?
Ugh. Listen: it isn’t funny because this isn’t new. Men making jokes about women PMS-ing is as old as the term itself. Not only is the whole “women are so irrational lol” concept horrendously outdated and sexist (PMS is the new hysteria), but the joke itself isn’t even funny, or new. It’s a joke for men at the expense of women, and I’ll say it again: it isn’t even funny.
Of course, what they want more than anything else is people to be talking about it. So, in that way, they’re probably pretty happy right now. Here’s the website. You can go to it or not, but just know that they’re happy getting the hits right now, no matter what your opinion.
A fucking all man anti-woman protest!? Now tell me I’m being ridiculous, tell me this is all in good fun, tell me other companies are more sexist than this bullshit!
Wow this shit just keeps getting grosser and grosser, don’t it.
You guys realize, of course, that ad campaigns like this are conceived where the ENTIRE POINT is to get people talking about them, right?
And I can safely say that it has succeeded famously in that respect.
I believe the point was actually to get people to drink more milk. I don’t think me raising my eyebrows and going “DAAAAAAMN what the shit, man” in my tumblr-blog is going to help them much in their mission.
But you’re talking about it.
See, the point of advertising isn’t just to get people to buy a product. Getting people to talk about a product or about an advertising campaign means that the product in question is getting name recognition. People are becoming aware of it, whether they realize it or not.
By bitching about it on your Tumblr blog, you are talking about the product to other people, which spreads word about the campaign to other people, bringing more awareness to the product. The advertisers won’t know if the campaign is a complete success unless they see a rise or fall in sales.
At least, this is what I gathered about advertising in my marketing class I took. Basically, advertising is evil.
Yeah see here’s the thing: I know they told you that ignoring assholes makes them go away when you were a kid, but seriously? It’s lies.
And if mass humiliation is what these people are looking for, I don’t really see the problem with giving it to them. People getting pissed at them does not equal their employers making more money. They may say “lol we’re just trolling dude” in an attempt to get away with it but uh no, I’m not gonna just roll over and shut up that easy. If you don’t want to deal with it, then don’t deal with it. But don’t tell me not to.